WHY WE LOVE PURA UTZ
This one is easily answered. Why do we love Pura Utz?
Simply because the story behind it touched not only ours but every heart which gets to know the deeper meaning behind the fruity facade.
Women in a country like Guatemala deserve the same chances as we have them in Denmark and our Western culture and brave ideas, brave brands like this built something.
They established an environment of women standing up for themselves, working for a fair salary & supporting their families. And furthermore, who doesn’t enjoy a playful morning kick on a gray monday morning? You can’t hide that smile you smile when you catch colorful yet delicate red beads in the shape of a cherry hanging down your ear. It is this playful game of style we play. Serious with a touch of humor. Delicate with a touch of color.