How to Choose Your Wedding Rings, According to the Experts
Wedding season is coming up — and planning a wedding is a lot. In the midst of all the preparations, it's easy to forget a key part: when you're at the altar, you're not just exchanging "I dos."
Just like your engagement ring, the wedding band is a symbol of your love and a promise of the future — but also a piece of jewellery you have to be excited to wear daily. We asked three experts how to choose the perfect one.
The Shift: Why Wedding Ring Rules No Longer Apply
For generations, the wedding ring conversation was a short one. A plain gold band. Yellow or white. Perhaps a diamond eternity ring if you were feeling extravagant. The rules were simple because the options were limited — and because the prevailing wisdom held that a wedding ring should be discreet, traditional, and essentially invisible as a design object.
That thinking has changed completely.
Couples today are approaching wedding rings the way they approach any significant personal choice: with intention, curiosity, and a complete disregard for what they're "supposed" to do.
Lab-grown diamonds have opened up the question of what a stone can be and cost. Independent designers have made bespoke and custom work genuinely accessible. Inherited jewellery is being reimagined rather than stored. And the idea that a ring must be permanent and unchanging — fixed at the moment of the wedding and worn identically for decades — is being replaced by something more honest: the understanding that the person wearing the ring will change, and the ring can change with them.
The experts we spoke to reflect exactly this shift. Three different perspectives, three different design philosophies — and one point of agreement: there are no rules anymore. There is only what feels true.
Formés Fine Jewellery: Choose what feels true to you
Viktorija, the founder of Formés Jewellery, approaches wedding rings from a perspective that is more philosophical than practical. For her, the ring is not primarily a design object — it is a record of a specific love.
"For me, wedding rings are love handcrafted. It is not only about gold carats, the value of natural or lab grown diamonds, or whether coloured gemstones should be included. It is about choosing what feels true to one story of love.
I created a wedding ring with a 2 ct pear-shaped brown lab grown diamond that felt as if it was the only one in the world — and it truly was. That sense of rarity, together with the couple's taste, the creator's technique, and respect for art and identity, is what should guide the choice.
There is no strict rules anymore. The right ring is the one that feels true to you and your beloved."
Akva Jewellery: Incorporate your own history
Cecilie, Co-founder of AKVA Jewellery, takes a different starting point: not what to find, but what you already have.
AKVA, the Copenhagen studio founded with ocean conservation as a guiding principle, works extensively with couples who want to bring existing materials — inherited pieces, stones from other rings, metals with family history — into something new.
"Instead of thinking that your ring has to be just the classic wedding band, choose something that keeps catching your interest — find the design that really feels special to you, one that you'll want to keep exploring.
We help a lot of couples create their dream wedding rings using fine metals or gemstones that they already own, so if you have inherited fine jewellery just lying around at home — use it to have a custom ring made!
That way, you carry the love from previous generations with you, in your new love connection."
Choose a ring that will change with you
The third perspective is the one closest to home - and perhaps the most quietly radical of the three.
Charlotte Møbjerg, Co-founder of The Jewellery Room, approaches the wedding ring not as a fixed object but as a living one: something that evolves alongside the person wearing it, accumulating meaning rather than simply carrying it from the moment of purchase.
"I like to view a wedding band as a piece of jewellery that will change through life with you — so choose one that will get more beautiful with wear.
I also think it's nice to remember that you can update your ring throughout your life.
My husband's ring was a plain band to begin with, but he thought it got too boring — so he added an emerald, for our daughter. Her name is Esmeralda, which means emerald."
Selected Designers for Wedding Rings
Sofia Maria — Designed by Sofia in her Sydney studio and handcrafted in locally sourced recycled metals and responsibly sourced gemstones, Sofia Maria's rings are shaped by the Japanese philosophy of wabi sabi — an embrace of asymmetry, soft fluid lines, and the marks left by the maker's hand. Nothing goes to waste in Sofia's process: offcuts and filings are gathered and returned to the bench to begin again. For couples who want a ring that carries a maker's touch and a genuine philosophy behind it. Explore Sofia Maria
Sandberg Sweden — Handmade entirely in the brand's own Swedish workshop in 100% recycled gold and silver with ethically sourced diamonds, Sandberg Sweden builds its jewellery around a modular design system — every piece made to mix, match, and be collected over time. The brand even runs its own treatment plant to reduce chemical use in production. Each piece is stamped with a small turtle, the brand's symbol, chosen to represent a long and happy life. For couples who want a ring that is the beginning of something, not the end. Explore Sandberg Sweden
Ole Lynggaard Copenhagen — Founded in 1963 and now in its third generation, every piece handcrafted in workshops north of Copenhagen. For couples who want a wedding ring with genuine craft heritage behind it — a piece that will wear beautifully over decades and carry the weight of more than sixty years of Danish goldsmithing. Explore Ole Lynggaard
Christine Hvelplund — Every diamond in a Christine Hvelplund piece is handpicked personally by the designer. For couples for whom the quality of the stone is non-negotiable, and who want a wedding ring designed for generations rather than seasons. Explore Christine Hvelplund
What to ask yourself before you buy
Will you still want to wear it in twenty years? Not because it should be conservative — but because the ring that keeps catching your interest, as Cecilie puts it, is always the right starting point. Buy the thing you actually love, not the thing you think you should love.
Is there something you already own that deserves to be part of this? An inherited stone, a metal with a family connection, a piece that has been sitting unworn in a drawer. Custom work is more accessible than most couples realise, and the resulting piece carries a depth that no new purchase can replicate.
Does it allow for the life ahead? Charlotte's husband's ring began as a plain band. It didn't end there. Choosing a ring that can be added to, updated, and worn into a future you can't yet see is not a compromise on ambition — it is the most ambitious choice of all.
The perfect wedding ring doesn't exist. The right one does — and it is the one that feels true to your story, carries the things that matter to you, and leaves room for everything that hasn't happened yet.
Explore wedding and engagement jewellery on The Jewellery Room.