With a history of more than 100 years, Georg Jensen represents fine Danish craftsmanship and timeless aesthetic design. In Georg Jensen’s jewellery collections, you will discover an innovative and sensual use of flora and fauna ornamentation that run like a common thread throughout the designs.

“Do not follow fashion, but be guided by the present” – Georg Jensen.

About Georg Jensen

Georg Jensen was established in Copenhagen in 1904 by goldsmith and sculptor Georg Jensen. Right from the beginning he applied an innovative philosophy that turned out to set the course for the company decades to come. A clear focus on impeccable craftsmanship, Scandinavian design aesthetics and interesting design collaborations were, and still is, the hallmarks of the iconic Danish brand. The headquarters still resides in Copenhagen where the brand’s design studio and cultural heritage also exist.

In Georg Jensen’s jewellery collections, you will discover an innovative and sensual use of flora and fauna ornamentation that run like a common thread throughout the designs. The great use of symbols is inspired by the nature – like fruits, waves, leaves and flowers. This is evident in several famous collections like the Daisy, Marcis, Moonlight Grapes etc. You will also find pieces with hammer marks on the surfaces of the silver, white and yellow gold combinations and the use of coloured gem stones.

Georg Jensen – A world of classics

Georg Jensen is an iconic Danish design house that have put Denmark on the world map. Georg Jensen’s timeless Scandinavian designs spread joy and elegance with their unique combination of good craftsmanship, functionality and artistic aesthetics. The brand Georg Jensen is world-renowned, and the designs are cherished and loved by people all over the world.

We have selected pieces that continues the striking and sculptural character of Georg Jensen’s rich tradition of organic jewellery design. “Nature formed” the designs pay homage to the special relationship between design and the natural elements that formed the background for Georg Jensen’s main source of inspiration – the nature. From the raw coastlines to the very special Nordic light – Nordic design is often inspired by nature’s shapes and colours. The jewellery is masterfully crafted with bows and contrasting sharp lines that unites in expressive modern silhouettes. The interplay between soft and hard, sterling silver and gold adds an artistic and sculptural touch, but common for them all is an aesthetic with a completely timeless appeal.

Georg Jensen – About the Designer

Georg Jensen grew up close to nature just north of Copenhagen. As a result, the rough nature became his main source of inspiration. As an artist Georg Jensen was endowed with a great talent and various artistic skills. He understood the fine craftsmanship and appreciation of the materials combined – a unique understanding that made it possible for him to turn his vision into reality. He received the greatest compliment when the The New York Herald Tribune saluted him as the greatest silversmith of the last 300 years.

Georg Jensen’s philosophy was to create innovative designs that are both beautiful and functional, but also to support other design talents. He was very confident in his skill, but he was also curious about others’ perspectives. In this regard he was not afraid to take risks and push boundaries and over the years he collaborated with both talented metalworkers, jewellers, designers and artists.

Some of the design icons Georg Jensen has partnered with are Henning Koppel, Arne Jacobsen, Marc Newson and Zaha Hadid and recently Sophie Bille Brahe, to name just a few. These collaborations have enabled Georg Jensen to stay on top of its game and remain relevant, as they have pushed boundaries, defied conventions, and reimagined what design can be. A tradition kept on after the death of Georg Jensen in 1935 to this very day.

Georg Jensen – Why we love it

Through its creative collaborations and reinterpretations of elements from classic Georg Jensen designs from the 1900’s the brand has remained popular and relevant for decades. The Jewellery Room is proud to offer you iconic Georg Jensen designs that give you everything from the understated and sophisticated to the bold and personality-creating look – made for all types of women.

A piece of jewellery from Georg Jensen is the most beautiful symbol of the unbreakable bond of love and togetherness. Dive into our curated Georg Jensen selection and indulge in many designs suitable for any occasion – perfect for women who does not compromise on quality and style.


The Jewellery Room ApS
VAT: DK-32285732
Møntergade 16, st.
DK - 1116 Copenhagen
Phone: (+45) 53 69 15 50
E-mail: customercare@thejewelleryroom.com

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