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18K Whitegold Piercing w. Diamonds

Sale price$943.00 USD
Material:

Material

18K Whitegold Piercing w. Diamonds
18K Whitegold Piercing w. Diamonds Sale price$943.00 USD

About SHIR Fine Jewelry

SHIR's Antwerp diamond heritage meets a cheeky twist. I tried on the safety pin design myself, and that was the moment I was sold.

A unique approach

The brand story

Shirley Navone grew up in Antwerp surrounded by her family's diamond trade — a world that gave her both a deep technical understanding of stones and the confidence to build something entirely her own. After years in the industry, she founded SHIR with a clear conviction: that jewelry should make you feel something. "You don't choose the stone," she says, "the stone chooses you."

That emotional approach to design, combined with Antwerp craftsmanship and recycled gold, is the foundation everything SHIR makes is built on. The brand's name is her own: a mark of personal ownership over every piece she creates.

The founders

A house of craft

For Shirley Navone, founder of SHIR Fine Jewelry, going into the world of jewelry was never a conscious choice. Growing up in a family of diamond dealers, she was surrounded by gemstones before she could articulate why they fascinated her. With SHIR, she has taken that heritage and built something far from traditional. The aesthetic is dark and mysterious but playful and deeply personal - with shapes and motifs that truly is not like anything we’ve seen before. The pieces are all crafted in Shirley’s hometown of Antwerp, using recycled gold and diamonds.

The design DNA

SHIR's Antwerp diamond heritage meets a cheeky twist. I tried on the safety pin design myself, and that was the moment I was sold.

SHIR moves between contrasts - dark and playful, mysterious and bold, minimal and maximal at once. The design language is built around strong symbols and unexpected details, with pieces conceived for layering, stacking, and reimagining with every wear. Collections range from the Enchanted Rose, which explores the raw complexity beneath a familiar flower, to the Floating Collection, designed for those who want diamonds that move with their current. Every piece is conceived as a fragment of a story, it’s jewelry that empowers the wearer to express their identity with confidence.

Ask us anything.

Got a question about your piece, your order, or anything in between? We've got answers and if not, we've got real people ready to chat.

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Bredgade 35, 1260 Copenhagen

Open Monday-Friday

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